Client: MiSmile
Agency: Rally Agency
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Software used: Sketch, Photoshop, Illustrator
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Visit:
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Background:
MiSmile is a network that comprises of over 60 Independent dental practice members which offer Invisalign treatment to their patients. Invisalign is a clear, comfortable, removable treatment and an alternative to traditional wire braces.
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My responsibility:
To give the website a refresh to better help with engagement and appeal within the targeted 25-40 year old market. Making it more aspirational by using the MiSmile and Invisalign brand guidelines, colours and image assets. By using such colours and image assets it help to show vibrancy in the visual side of things and also the benefit of using the aligners makes you feel confident in any activity or situation you find yourself in.